NFL PRO BOWL GOES ALL – THE – WAY AND REACHES NEW HEIGHTS WITH MASSIVE BUILDING DISPLAY ON DOWNTOWN ORLANDO’S SUNTRUST BUILDING
ORLANDO, FLORIDA [January 17, 2018] – Through a partnership with the NFL, SunTrust and City of Orlando’s Downtown Development Board, OAI Visual Branding has created an impressive building graphic for the 2018 Pro Bowl to generate pride and support for the big game. The larger-than-life visual display, measuring 65’ (wide) x 200’ (high), will be affixed to the west side of downtown Orlando’s tallest high-rise, SunTrust tower. Installation to the 441-foot SunTrust superstructure began yesterday and will occupy 15 floors. The most visible portion of the install will be on Thursday, January 18 and the installation will be completed by Friday morning.
As the 2018 Pro Bowl returns to Orlando’s Camping World Stadium on Sunday, January 28 with a 3 p.m. kickoff, the NFL is bringing back a week-long celebration to unite and inspire the entire football community leading up to the game. The NFL is hosting a series of Pro Bowl Week events, including free interactive fan experiences, youth and high school football competitions, and a series of community events with nonprofit organizations and military personnel to positively impact thousands of local residents, children, and their families.
For the first time ever, the NFL will be launching the Pro Bowl Kids Stadium Takeover. Following the Pro Bowl post-game ceremony, all kids ages 14 and under with parents at Camping World Stadium will be invited to run around the very same field as some of the NFL’s biggest stars just did minutes prior. On Pro Bowl Sunday, participants can check in at a Pro Bowl Kids Stadium Takeover table located on either the field level near section 145 or on the plaza level near section 149. Please visit, ProBowl.com for tickets and more information.
ABOUT CAMPING WORLD STADIUM
Camping World Stadium is owned and operated by the City of Orlando. Since opening in 1936 as a Works Progress Administration project by President Franklin D. Roosevelt at a cost of $115,000 and a capacity of 8,900, the stadium has undergone numerous expansions and name changes over the years. The historic venue underwent a massive $207.7 million reconstruction in 2014 which yielded 90% all-new construction and a completely modernized stadium. The numerous enhancements and amenities include 41,000 lower bowl seats with chair backs, two 360-degree concourses, multiple giant video displays, a 20,000-square-foot plaza deck, a vibrant open-air exterior and unique indoor & outdoor club spaces to serve 5,000 patrons. These upgrades have bolstered Camping World Stadium’s ability to draw new high-profile events like neutral-site college football games, NFL pre-season match-ups and big-name concerts while retaining its signature annual bowl games and events. The City of Orlando and its partners at Florida Citrus Sports expect the recent reconstruction to generate a $300 million annual economic impact. For more information, visit CampingWorldStadium.com.